NewUrbanMale.com - Champions of the 23rd River Regatta (Inter-Corporate Category)

We came and we conquered, seeing off the competition in style.

We present The NUM Dragon Boat Champion Team

NewUrbanMale.com (NUM) made heads turn, arriving in our specially designed dragon boat NUM tank tops. We were probably the first ever fashion label dragon boat team and we definitely made waves at the 23rd River Regatta, eventually grabbing first place in the Inter-Corporate Category.

In the heats itself, we recorded the best timing among all our competition in the same category.

Come hither the semi-finals, the NUM team was really put to the test as they fought hard to earn third spot in the first semi-final. That race was a close one, with less than a second separating the first three teams. Five teams with the best timings from both semi-finals would go through to the final, and sure enough the NUM team made it through. And the team was looking good (no pun intended) and was all geared up for the finals.

The team, dressed in the black NUM tank tops, wanted to prove a point as this was NUM's first participation in the River Regatta and they were going head to head with veteran competitors such as HSBC, OCBC and favorites Reuters Asia.

During the final, the NUM team was leading from the start, but midway through the race, the others were catching up. They were almost successful but the sheer determination of the NUM rowers proved too strong and we maintained the lead all the way to the finishing line.

Just like a classic story from a movie, the underdogs eventually won (that's us if you don't get it).

NUM is an ardent supporter of dragon boating and we were elated to bring home the trophy, making the point that when fashion and sports combine effectively, you’ll get a winning formula.

We would like to thank all the supporters who came down to the event and cheered their lungs out. The team really appreciated it. NUM thanks all of you.