A note from the Director

How are you?

I am good, busy with many things, also started writing a lot more on my blog... http://www.shenzichua.blogspot.com/, but work wise, I am working on a few exciting projects... share with you.

NewUrbanMale.com X Mister Singapore 2009
Yes once again, NUM will support Mister Singapore and this year I hope the event will be a lot more interesting. At this point, we are still talking about Mister International too, and if we are going in for this event too, Taiwanese NUM fans will see us in Taiwan this December. I may need to judge for the event too.

There are 3 very interesting collaboration projects launching soon. I have to say, all the hard work and the efforts we have put in have proven once again, for many to recognize the value of working with the brand and the talent behind, the ability to develop cool concept and products.

NewUrbanMale.com X National Heritage Board
National Heritage Board approached NUM to launch a whole new collaboration tee series. The aim of this is to bring a greater awareness of NHB's work, especially all the museums in Singapore. We hope that through this project, tourists and Singaporeans will come to know more about what we are having here on this island. Beyond your usual activities, shopping eating movies and more shopping, there are more activities one can do, like visiting museums.

When you thought that museum visiting is boring, we are going to tell you that you are wrong !!!

NewUrbanMale.com X Singapore Tourism Board
Singapore Tourism Board has approached NUM too this year to develop a cool limited edition Christmas collection. Not only that, STB is going to announce this worldwide along with all their featured collaterals. This means, NUM will reach out throughout the world this time.

What is the catch? Every tourist visiting Singapore in November and December, if they spend above a certain amount here anywhere on this island, they can come to NUM outlet to claim their free limited edition NUM X STB tee.

Imagine thousands of NUMtees to be worn around the world after this? Cool ?

NUM X ____ (to be confirmed)
Last but not least, one retro drink brand is relaunching in Singapore. From November all the way til March 2010, one will get a free drink with any purchase in NUM. This means, from November, you will spot a cool fridge and freezer in every NUM store.

I will announce the details soon. I promise this will blow your mind.

NUM X ISETAN
On top of all the above, NUM will be presenting the new NUM japanese collection at Isetan Scotts this october. If you are not aware about this special concept tees, you must visit www.newurbanmale.com/japan , we are working non stop to add new design every 2 to 3 weeks.

NEW MOOKS Clothing Co. TEES
Above all else, we are launching new MOOKS logo tees. You are not going to miss these, more colours will appear along the way ...
http://www.newurbanmale.com/shopping/cms.php?content=mookstees

Write to me soon at editor@newurbanmale.com ... what is happening over at your end?

Cheers.

Shenzi
Director
NewUrbanMale.com Pte. Ltd.