Brazilian Hottie: Gustavo Gianetti

NewUrbanMale.com carries more than 35 international brands and among those brands include fashion labels from Brazil. And because of our undying support for all things Brazil, the flip flops, the bikinis, the women and the men, NewUrbanMale.com presents the latest Brazilian Hottie - Gustavo Gianetti.

Gustavo Gianetti was the first to win the Mister World title in 2003 and has been a top Brazilian export ever since and has modeled for some major brands in the United States. He has also been an actor on several programs on Brazilian television.


And just like our 235guys, Gustavo Gianetti is active in a range of sports from soccer to athletics and even has won prizes as a Capoeira (a traditional Brazilian martial arts) Fighter and naturally, if he can do Capoeira, he can also do other Brazilian folk art like Samba and Forro.

And just like the Brazilian men that exude this charm and sex appeal, NewUrbanMale.com exudes the same appeal with our range of exotic Brazilian products and apparel available at our six stores.


So if you like all things Brazil, watch this space for more Brazilian Hotties to come or you can just drop by our NewUrbanMale.com stores and check out our Brazilian collection instead.

Brand Spotlight: david & goliath

NewUrbanMale.com is the fashion and lifestyle store with the biggest collection of vintage inspired apparel in town. With more than 35 international brands in one store, one brand that truly stands out at NewUrbanMale.com, in its own hilarious way, is definitely david & goliath.

Started by artist and funny man Todd Goldman, david & goliath is a fashion brand with a taste for humor. Every piece of david & goliath apparel is surely to make you laugh with hilarious illustrations of characters that include Trendy Wendy, Dumb Blonde, Bonita Styles, Eve L and even Todd himself.


Todd himself designs these range of hilarious tees and accessories including the "Boys Are Stupid" range. This particular range features himself as the poor boy at the receiving end and it features illustrations of himself being bullied because of his own stupidity, with taglines such as "Boys Are Stupid Throw Rocks at Them" and "Boys Are Stupid Run Them Over."

However, the Boys Are Stupid range also faced some fierce opposition back in the US. Glenn Sacks, a men's activist, feels that these tees are degrading to the boys and will affect their self esteem. He was so adamant that he organized a boycott that got 3,000 retailers to pull these tees off their racks. But this publicity worked both ways, as much as it hurt sales, it also boosted sales thanks to the publicity.


We don't think these tees are offensive at all and you can find them here at NewUrbanMale.com. Better yet, there are more than just the Boys Are Stupid tees at NewUrbanMale.com, david & goliath has a range of other products that are equally as hilarious, such as twin bell alarm clocks, pyjamas, boxers, caps and even plush toys.

So if you need a good laugh, or maybe you just like to make people laugh, then you should get david & goliath right here at NewUrbanMale.com. david & goliath is exclusive to NewUrbanMale.com and can be found at the Premium Shops at The Heeren, Citylink Mall and the Cathay.

NUM Conversations: 235guy Ben Lee on Channel U's Fit The Bill

NewUrbanMale.com’s very own 235guys go beyond just serving you at our six outlets and if you look hard enough, you can find one particular NewUrbanMale.com Ambassador on Channel U. Meet Ben Lee, a participant of Channel U’s reality fitness challenge show - “Fit The Bill,” as he talks about his experience trying to outrun and outlast everybody else.

Read more.

C-IN2 Bamboo Series now available at NUM stores

The C-IN2 Bamboo Series are now available at NewUrbanMale.com. The premier men’s undergear brand has once again outdone itself by offering the latest fabrics made from bamboo. This bamboo cotton mix is designed for better comfort and breathability for that active man in mind.

The Bamboo Series are as comfortable as classic viscose (a fabric similar in look and feel as velvet) but at the same time is proven to be durable and sturdy. In addition, the properties of this unique bamboo cotton mix is naturally deodorizing and inhibits the growth of microorganisms – making this pair of undergear perfect for the gym or for any man with an active and sporty lifestyle.

Better yet, the Bamboo Series also offers a push up element that has been specially designed to give you that boost without any discomfort. The trophy shelf design keeps your trophies in place and provides you a more defined profile.

Available in colors of Black, Vanilla Ice and Rumba, the C-IN2 Bamboo Series are now available at NewUrbanMale.com – the fashion label for men with good taste.

NUM Vintage Inspired Tees - Vintage Beer

NewUrbanMale.com is a fashion label for men with good taste and is the store with the largest collection of vintage inspired tees in town. With more than 35 international brands in the store, NewUrbanMale.com is the place to find Los Angeles' premium vintage inspired brands such as Mighty Fine, JunkFood, Made U Look and Cheesey Tees.


If you are a Beer Connoisseur, then you'll love the Mighty Fine, that we have here at NewUrbanMale.com.Malt lovers will love the range of vintage inspired beer logos that are available at our premium stores. Vintage washed and cracked prints will remind you how much you love your favorite Budweiser beer and how much you just adore that Fosters logo on your t-shirt.

Beer lovers will also be delighted that 2007 will be the year the World Beer Games returns. Set up to determine the world's best beer nation, the first World Beer Games featured 16 different countries that include the the world's biggest beer nation - the USA (of course). The World Beer Games does not involve just drinking but a series of other beer related games such as the long distance coin toss.


So it's not too late to sign up for the World Beer Games and we suggest you head on down to NewUrbanMale.com to get a vintage inspired tee of your favorite beer and form an entire Beer Team of your own to compete at the World Beer Games 2007.

Head on down to NewUrbanMale.com Premium at Citylink Mall and NewUrbanMale.com at the Cathay to grab your favorite vintage beer tees, and we're really sorry to say that beers are sold separately.

NewUrbanMale.com on the Cover of Urban Again!

Project Runway Santino Coming to NewUrbanMale.com

The man you love to hate or hate to love, Santino Rice, will be in town this November and he will be here at the Heeren Shops.

Project Runway picks NewUrbanMale.com
as the chosen fashion label for your opportunity to meet Santino Rice! So log onto NewUrbanMale.com right now for more details.

NUM Vintage Inspired Tees: Vintage NBA

NewUrbanMale.com is the fashion and lifestyle concept store has the largest collection of vintage inspired tees. At NewUrbanMale.com, old fashioned is definitely new fashion especially with our collection of vintage inspired brands such as Mighty Fine, JunkFood, Made U Look and Cheesey tees.


And this latest vintage inspired collection to arrive at NewUrbanMale.com will definitely arouse basketball fans. Basketball fanatics surely can't forget the classic eras domintaed by the Chicago Bulls in the nineties and way before that, the Boston Celtics.

National Basketball Association (NBA) teams were hot during the nineties especially with the dominance of the Chicago Bulls. The flair, talent and leadership of Michael Jordan led the Bulls to six titles and masterminded some amazing plays and dunks, making the Bulls team and logo one of the hottest symbols to hit that era.

And NewUrbanMale.com brings back the fond memories of NBA's greatest teams such as the Chicago Bulls, the Boston Celtics and even the New York Knicks with this collection of vintage inspired apparel from Mighty Fine. These tees are printed vintage styled, with cracked prints and faded illustrations, to recreate the fond memories of the classic NBA teams that have made basketball one of the greatest games in the world.

If you love the NBA, then you'll love our collection of these vintage inspired NBA tees from Mighty Fine. These tees are selling fast (especially in the US) so hurry and grab one of your own right here at NewUrbanMale.com before the shot clock ends.

Brand Spotlight: Jabs Waterboys

NewUrbanMale.com carries more than 35 international brands ranging from vintage inspired apparels from the United States all the way to swimwear from Brazil.

NewUrbanMale.com also caters to the fashion and image conscious individuals, especially with the Low Waist Jabs Waterboys Trunks.

The official swimwear for a range of men's pageants such as Manhunt Singapore 2006, Mister Singapore 2006, budding models were spotted strutting in these low waist Jabs Waterboys trunks.


Jabs Waterboys was also the Official Swimwear of Mister International 2006 that was recently held here in Singapore. The international contestants were strutting their stuff during the swimwear presentation in NewUrbanMale.com's low waist Jabs Waterboys trunks.

Jabs Waterboys is not only designed for fashion but for praticality as well. The clever mix of colors and the low waist cuts make every pair suited for the image conscious, while the practical design of the Water Fording Net at the back of the trunks allows water to flow easily and prevents the dragging (and exposing) of these already low waisted trunks.



With a range of appearances in magazines like CHROME, Style, Men's Folio, SNAG, MAXIM and even from photo testimonials of our customers in their Jabs Waterboys trunks, you know that you will love a pair of your own right here at NewUrbanMale.com.

Also check out the Jabs Waterboys Fashion Show held at MOMO below.

Just Arrived! C-IN2 in Pop Colors

Men are getting more and more attention down there, especially since undergear gets bolder and more and more colorful.

After all, your undergear is the first thing you put on and the last thing you take off. aussieBum started with the animated undergear and now, the leading undergear brand in the United States, C-IN2 is following suit with undergear in Pop Colors of baby blue, pink, yellow and green and you can get it all at NewUrbanMale.com.

C-IN2 does not only provide undergear in Pop Colors, but it is also among the first undergear label to design and patent a push-up undergear. Designed to give you that confident boost, down there, without the hassle of surgery.


Grab your favorite colors and grab the attention you deserve, right here at NewUrbanMale.com.

P/S: NewUrbanMale.com also carries an entire range of men's undergear and swimwear - after all, NewUrbanMale.com is a fashion label for men with good taste.

NUMtv - Go Softwear

NewUrbanMale.com carries more than 35 international brands, including one of the leading undergear brand in the United States - Go Softwear.

NUM Vintage Inspired Tees - Strawberry Shortcake

NewUrbanMale.com has the largest collection of vintage inspired tees in town and continues to expand its range with the latest collection of Strawberry Shortcakes vintage inspired tees.


Strawberry Shortcakes appeals so much to everyone because it appeals to all our three senses. The bright colors of red appeals to our sense of sight, the sweet theme song above appeals to our sense of hearing and their first range of toys appeals to our sense of smell. Strawberry Shortcakes are probably the first characters to have scented figurines and perhaps that strawberry scent of Miss Strawberry Shortcake has left a nostalgic mark on our memory.

The Strawberry Shortcake character was first conceptualized in 1977 by Muriel Fahrion when she was working as a greeting card illustrator. Subsequently she pitched the idea to General Mills and it became a licensing entity and she developed the whole line of characters, complete with their own fruity or dessert-themed name and clothing to match (characters like Orange Blossom and Blueberry Muffin).

The sugar sweet theme song and the endearing charaters made Strawberry Shortcake a huge fad during the 80s. With a range of paraphernalia from sticker albums, apparel, scented toys to even a video game.


Perhaps unfortunately, Strawberry Shortcake's image and characters got a millenium revamp by another designer in 2002, featuring a set of new characters, clothes and even a different body shape. However, the new designs of Strawberry Shortcakes cannot recreate the nostalgia that the original character did.

And that is why NewUrbanMale.com introduced this range of vintage inspired Strawberry Shortcake tees, for fans to recollect the sweet strawberry memories of Strawberry Shortcake and have the oppportunity to wear and carry that memory with them anytime they want.

So take a stroll down memory lane to find these Strawberry Shortcake tees and other vintage characters such as Popeye, Betty Boop and many more at NewUrbanMale.com - the fashion and lifestyle label with the largest collection of vintage inspired tees.

NUM Vintage Inspired Tees - Nesquik

NewUrbanMale.com is the fashion and lifestyle store that has the largest vintage inspired tee collection in town and we continue to provide the entire range of vintage inspired apparel right here at our stores.

NewUrbanMale.com carries 35 international brands, including Cheesey Tees, the latest brand to join our vintage inspired collection alongside Mighty Fine, JunkFood and Made U Look. And this week on this trend feature - we are presenting to you the chocolaty appeal of the nostalgic Nesquik Bunny tees from Cheesey Tees.

Nesquik was one of the first few chocolate brands around - developed in 1948, the chocoloate mix by Nestle had a follwing that has allowed it to spread all over the world to Europe and Australia.

But what people remember more about Nesquik is not so much the taste, but the mascot - Quik Bunny. Quik Bunny appears in every of Nesquik's television commercials and packaging and is the official face of Nesquik.

Nesquik is a label that is famous in North America but the same can't be said for Asia. Nesquik faces strong competition, especially locally, from everyone's favorite drink - Milo. Nesquik doesn't have much of a following here in Singapore. Nesquik was largely available in the past as consumers recall the old ads and commercials, but today it has become a rare commodity, thus explaining the vintage appeal that Quik Bunny has for many people today.


Nesquik continues to be hot in the US, especially with the latest Shakeitquik campaign. Americans can video their most ingenious way to shake a bottle of Nesquik milk shake and the winner would get the opportunity to watch his/her video being played right smack in the middle of Times Square in New York City. You can vote for your favorite videos online as well.

Obviously, Nesquik still has lots of appeal for many people but unfortunately NewUrbanMale.com won't be able to guide you where you can get a bottle of Nesquik for yourself, but we do know where you can get get a vintage inspired Nesquik tee - right here at NewUrbanMale.com.

So drop by our stores and check out the fashion and lifestyle store that has the largest collection of vintage inspired apparel in town - NewUrbanMale.com.

Betty Boop Tank Top and more in FHM

Cheesey Tee's Betty Boop Tank Top was spotted on November's issue of FHM. And our NewUrbanMale.com Low Waist Vintage Washed Premium Jeans are soooo hot it makes another appearance, this time in FHM.

Made U Look in Catalog Magazine

The latest issue of Catalog features our latest collection of Jessica Simpson's latest fashion obsession, Made U Look tees. Not to mention this issue also features NewUrbanMale.com's very own low waist vintage washed jeans.

Brand Spotlight: Cheesey Tees

If you love everything vintage, then Cheesey Tees are the one for you. NewUrbanMale.com is the top fashion and lifestyle store where you can find the largest collection of vintage inspired tees, and Cheesey Tees are the newest addition to the collection; alongside Mighty Fine and Made U Look.


The Cheesey label from the United States is the licensed apparel for a collection of vintage characters such as Betty Boop, Gumby and Popeye – making it a huge hit back in the US and even here in Singapore.

Simply because just like your favorite T-shirt that your mother always threatens to throw away, Cheesey Tees are soft and comfortable - so comfortable you won't want to take it off.

But what really makes these tees so appealing is that they successfully match the old and the new. With clever modern taglines matched with the classic characters of Betty Boop and Popeye, they have created a trend of clever and quirky vintage inspired tees. Cheesey Tees have Betty Boop paired up with taglines like “Betty From The Block” and Popeye with a healthy tagline like, “Eat Your Greens.” Cheesey Tees also have a range of other classic characters such as Gumby (the green flexible clay cartoon) and the Nesquik Bunny from Nestle.

NewUrbanMale.com is the only fashion and lifestyle store that has the biggest collection of trendy vintage inspired apparel and the vintage trend is making a comeback here in Singapore with NewUrbanMale.com being the trendsetting force to bring back old school to Singapore.

So if you need a trip down memory lane, then NewUrbanMale.com is the place to be as youi browse through our collection of vintage inspired tees.

Get Freaky with NewUrbanMale.com This Halloween

Halloween is just round the corner and if you need an inspiration for a costume, just check out NewUrbanMale.com's collection of Limited Edition Toy Bendables.

NewUrbanMale.com carries 35 international brands and a range of products from footwear to apparel and even to toy bendables. And this Halloween, NewUrbanMale.com introduces the Limited Edition Simpsons Toy Bendables.


Creeping around the scary theme of Halloween, you can get yourself the Limited Edition Toy Bendable sets all the way from the US right here at NewUrbanMale.com. Choose from the Simpsons Zombie Set or the Best of Bart Set where Bart turns into a fly or even the weird gang set of the demented Krusty the Clown Show.

Whatever it is, you can get a set of creepy Limited Edition Toy Bendables right here at NewUrbanMale.com and perhaps get some ideas for some costumes for Halloween this Saturday (we suggest you dress up as Marge, complete with the tall blue hair).

Brand Spotlight: Braziliano Praia Kitten Heels

Influenced by the vibrant beach culture of the Ipaneman beach, comes forth the trendiest pair of heels to come from Brazil. Arguably the first ever heeled flip flops for the ladies, NewUrbanMale.com presents the Braziliano Praia Kitten Heels.


These Kitten Heels are among NewUrbanMale.com’s best sellers because of its comfort and appeal. These heeled flip flops are great for anything – be it a hectic day in the office or a slow day out at the beach. When other heels can kill your feet, these kitten heels will just adore you.


With 30 different color combinations, the Braziliano Praia Kitten Heels are truly a top fashion pick and recently, the brand had also launched the limited edition Cork Kitten Heels as well.

Braziliano Praia is also making an impact throughout Asia, especially in the Philippines. Truly the top pick for the fashion conscious, Braziliano Praia was recently featured in Philippines' top fahsion magazine - Mega. Philippines' authority on fashion, the Mega magazine content caters to the upper class, and this Fall, they have singled out Braziliano Praia Kitten Heels as the Fabulous Fashion Trend. Especially since this particular collection (only available in the Philippines) had this unique crystallized revamp by Philippines’ renowned creative force, Ciara Marasigan.


Clearly, you can’t get more glamorous and chic than with the Braziliano Praia Kitten Heels. Remember, NewUrbanMale.com spots the best fashion trends and the Kitten Heels are definitely a hot pick. Get your own pair of Kitten Heels right here at NewUrbanMale.com.

It's Back! Braziliano Beatles Are Back!

The colors and designs that has made the Ipanema beach culture so vibrant and famous, is back here at NewUrbanMale.com.

Braziliano Praia's hottest selling flip flops - The Braziliano Praia Beatles, are back in our stores. Already a hot favorite in the Philippines and Japan, the latest Beatles comes in 3 new refreshing colors, offering customers an even bigger collection of 15 different colors to choose from.

NewUrbanMale.com has always been the trendsetting label for fashion, so join this latest flip flop revolution set by the Braziliano Praia Beatles.

Brazilian Hottie - Bruno Santos

Who said that models were just people with a pretty face?

Not Bruno Santos. Being a model is just another ordinary job he adds to his burgeoning resume.

NewUrbanMale.com carries brands from Brazil that includes the funky flip flops Havaianas and the top six Brazilian bikini brands such as Salinas, Poko Pano and Movimento. Hence our soft spot for Brazil and Brazilian models and in this case, our support for Bruno Santos.

The 27-year-old started off with a difficult life, facing constant beatings from an alcoholic father and barely having enough to eat. He started work at 14 and peserverence led him to do odd jobs to get by, from being a farmhand, to a construction worker, to an office boy before he eventually struck it big as a model.


And boy did Bruno Santos strike it big as a model, being involved in huge campaigns by Armani and Versace. He is also the symbol of what people back in Brazil love, representing youth, energy, vitality and sex appeal.The model now also adds actor and poet to his resume and is definitely someone who goes beyond his good looks.

And that is also exactly why we support Brazilian brands like Havaianas and Salinas, because they represent youthfulness, vibrancy and sex appeal, just like what NewUrbanMale.com represents.


At NewUrbanMale.com, we support everything about Brazil - the fashion, the samba and definitely the models. So watch this space for more Brazilian hotties to come next week.