Jabs Waterboys and a Satisfied Customer

He is wearing the super low waist Jabs Waterboys, Tokyo series.

This "party animal" is so happy with his Jabs Waterboys trunks that he wanted to share his pictures with us. Jabs Waterboys is one of the hottest selling swimwear at NewUrbanMale.com and has been featured in tonnes of fashion magazines (Jeff Wang wears one on the cover of You Weekly below). Find a pair of super low waist Jabs Waterboys trunks that you like at NewUrbanMale.com now.

david & goliath column in US Seventeen Magazine

Founder and designer Todd Goldman of david & goliath has been assigned his own column in USA's Seventeen magazine. Read up on his hilarious fashion police column and his silly advice on how to clean your belly button.

Another Pleasant Pop Up

Another appearance in the media. This time a product spread of some of our latest products at NewUrbanMale.com. Do head on down to the store to find something you like.

Popping Up in Harper's Bazaar

This month, Havaianas from NewUrbanMale.com Store was featured in Jan 2006 Harper's Bazaar Singapore- popping up again in the media. These limited edition Havaianas flip flops were given away in the 2005 Oscars Pack and is actually lined with Swarovski crystals. Definitely an important thing to pack for that glorious getaway.

NewUrbanMale.com Inter-tertiary Windsurfing Championship 2006

Watch out for the NewUrbanMale.com Inter-tertiary Windsurfing Championship 2006 come February 18-19. NewUrbanMale.com is more than proud to be part of this adrenalin pumping event, where ardent fans of the sport get to see windsurfing enthusiasts from SMU, NUS, NTU and SIM, pit their skills against each other.

This championship is the grand finale, the culmination of a whole season of windsurfing events and it is definitely an honor for the school that walks away with it. Although NUS is currently the defending champion, the other universities will definitely give them a run for their money, especially with the inclusion of SIM in this competition for the first time ever.

It is that spirit of competitiveness and determination displayed in previous championships which has gained our respect. And since those same qualities are among the few cornerstones of NewUrbanMale.com’s success, we have decided to play this active role in this sport and specifically this event.

Do look out for further details of the event and even though you might know nothing at all about windsurfing, there’s no harm in joining in the festivities and basking in the sun at this exciting event.

NewUrbanMale.com Inter-tertiary Windsurfing Championship 2006
18-19th Feb 2006
People’s Association East Coast Sea Sports Club

Popping Up Everywhere

We at NewUrbanMale.com are proud that a large selection of our products do appear regularly in the media. Like our super low waist Jabs Waterboys trunks and our very own NewUrbanMale.com jacket worn by Jeff Wang on the cover of You Weekly and those big things spotted (we mean the bikinis and nothing else) - the Movimento bikinis on the cover of Maxim.

Here are some products from NewUrbanMale.com spotted in December 2005
-Find a pair of Havaianas at NewUrbanMale.com says Urban
-All Fashion TV models wearing bikinis from NUM. Nyne, Doggie-D tess and NUMtees in FHM magazine
-Orange Ipanema Crochet Hat and pink Salinas bikini in Shape magazine
-Model in Salinas bikinis in Maxim magazine
-Movimento bikinis in BRO magazine
-Local Model Jaymee Ong loves Havaianas in Urban

david & goliath - Boys Are Stupid Series

NewUrbanMale.com is proud to bring you the david & goliath tees - "Boys Are Stupid" series. The is a range of tees brought to you by david & goliath which are definitely designed to make you laugh and we hope our boys made you laugh. Find the Boys Are Stupid series only at NewUrbanMale.com.

Strange Phenomenon - Twice the Double Trouble

We want to report a strange phenomenon at NewUrbanMale.com where we have spotted another pair of double trouble, or at least two people who look alike.

Like our own 235guys, these two boys also want to share their Christmas wish (which is printed right there on their numtees) - All I Want for Christmas is Two Girlfriends. Thank you again guys for shopping at NewUrbanMale.com.

Enjoy the week ahead while we attempt to investigate these strange sightings at our store.

Forget Me Nots

"Memory.. is the diary that we all carry with us," says Oscar Wilde. And that's what this 235guys blog is all about. A diary of memories that we want to share with everybody.

These two kind souls wanted to share their memories with us here on the blog. And if you want to share something as well, like how you wanted to be part of boyband like the 257 boys or about your super shopping experience at NewUrbanMale.com, just drop us a line and send us your pictures.

The Inside Scoop: Part III

I hear people saying, "Some more! Some more!" Don't worry because here it is, the third installment of The Inside Scoop as these shameless and witty boys reveal more than just what is going on in their head. Meet Junior, JX, Jeff and Marcus as they show you what they want from Santa Claus this Saturday night.

Describe yourself in three words.
Junior: Full of crap.
JX: Shy. Easy-going. Crappy.
Jeff: Imma sexy thing.
Marcus: Clever. Dumb. Smart.

What do you do for fun?
Junior: Going to Sentosa or staying home with my PS2.
JX: Bullying and squeezing my colleagues.
Jeff: Dragon boating and pumping iron.
Marcus: Reading.


If you could be somebody for one day, who would you be? Why?
Junior: Junior. Because I am the best.
JX: Nobody. I love myself. If you were me, won’t you love me?
Jeff: Nobody. I love myself too much.
Marcus: Nobody. Because nobody is perfect.

Who’s your favorite hero/idol in life?
Junior: My mother.
JX: King Kong. It’s because he is so passionate and cute.
Jeff: Jacky Cheung.
Marcus: Batman.


What’s playing on your MP3 player now?
Junior: Meet Me Halfway by Kenny Loggins.
JX: Buy me one MP3 player because I don’t have one.
Jeff: I need one too.
Marcus: Say It Isn’t So by Bon Jovi.

What is your idea of misery?
Junior: When I have no money.
JX: When I am still single at the age of 25.
Jeff: Crying alone.
Marcus: Having to worry.


What’s your favorite NUMtee?
Junior: “Boys Are a Good Source of Protein,” especially me so come and get it.
JX: “I’m Just An Inexperienced Little Thing Looking For An Experience.”
Jeff: “SEXCITING.”
Marcus: “How About A Free Ride At My Home?”

What is the craziest thing you have ever done?
Junior: The list is too long for me to list down. I’m really sorry.
JX: One number more than a Menage a trios. Haha!! Just kidding.
Jeff: I bench pressed 160 kilos of four repetitions and all without support or help.
Marcus: Skinny dipping and it wasn’t with Colin.

What do you think is your best asset?
Junior: Definitely my THICK… err… EYEBROWS!!!
JX: My cute and humble package.
Jeff: My HUGE package. Haha! Just kidding. I don’t think I have any, as in a specific asset. I still have a package hor.
Marcus: My sense of humor.

Everybody’s burning question. What is 235?
Junior: Someone who owes me $235.
JX: I don’t know but I just think it’s cute.
Jeff: I hope to bench press 235 kilos.
Marcus: I might lose my job if I tell you.

NewUrbanMale's Own Double Trouble

MTV has their Double Trouble - May and Choy, while we spotted our own. Yinqi (left) and Nicole were seen shopping at NewUrbanMale.com (NUM) at Heeren and we couldn't resist but to snap a picture of them.

They say good things always come in pairs, and these two pack double the punch with our Men Suck NUMtees. We would like to thank them for shopping at NUM and of course for posing for us. Thank you ladies.

On Being Beautiful

NewUrbanMale.com (NUM) has been a part of two pageants over the two weeks and we thought we wanted to put up something different yet relevant to the theme of beauty.

We know the subjective nature of beauty, so what better way to learn more about the meaning of beauty than by asking normal people questions on their perceptions of beauty.

Dove conducted a study on Asian Beauty and came up with these findings (full study here).

Only 3% of Singaporean women who were questioned thought they were beautiful.
Only 10% of Singaporean women who were questioned were "Very Satisfied" with their beauty.
The husband/partner's opinion is most important in making a woman feel beautiful.
Two of the most important bodily characteristics that the Singaporean women think makes them beautiful is the face and the shape of the eyes. The least important were the skin color/tone and the breasts.
About 18% of Singaporean women would consider cosmetic surgery if it was free.
The top three types of cosmetic surgey Singaporean women would go for is for wrinkles, followed by fat removal and nose surgey.
72% of Singaporean women feel that beauty advertising is designed to encourage women to change their appearance.
While 70% of them wished that the media could give them more confidence in their own looks and beauty.

So what is your opinion on beauty in Asia and in Singapore specifically?

Fowl Play

"Bird flu isn't the only thing you can catch from chicks. Be safe, because you never know. Avoid unprotected sex."

Recently spotted in I-S magazine, Friday Dec 16, 2005.

We spotted this ad and it got us thinking and therefore we felt that we wanted to say something.

We understand the message that they are trying to send out and we feel that their intentions were good but their method a little suspect.

Why? Firstly, we feel that it is a tad bit inaccurate because the majority of the population that is responsible for spreading the AIDS virus are men. Husbands are the ones responsible for spreading HIV to their wives and this ad seemingly unfairly shifts the blame to the women.

And two, it objectifies women as merely "chicks" and it is exacerbated by the fact that they are literally alluding these women they call "chicks" to a sickly chicken. Hence we felt the ad was poorly done.

One has to realise that most of the time it is the woman that gets the bad end of things so this ad really has to be reviewed.

We share the enthusiasm and undertsand their message of safe sex, but perhaps they could have skewed it differently to portray an image that is not entirely women biased, like the way we saw it.

SIM-UOL Beauty Pageant

NewUrbanMale.com (NUM) was at it again and this time round we were at China Black, being a part of the Singapore Institute of Management (SIM-UOL) Beauty Pageant. NUM was again one of the sponsors as the contestants were dressed in NUM gear for the beachwear segment of the pageant.

The contestants, six males and six females, were also judged based on their compatibility. They were paired up respectively and there was a question and answer section specially based on how well they knew each other.


NUM Director Shenzi Chua was among the panel of judges and once again, NUM had two special subsidiary awards to be given out – the Mr and Ms. Body Beautiful, where the winners will have the opportunity to model and be ambassadors for NewUrbanMale.com.

After the two fashion segments and the question and answer session, the judges were left to decide who would eventually be picked Mr. and Ms SIM. However, that was not before NUM got to pick our own winners for the Mr. and Ms. Body Beautiful. NUM Director Shenzi Chua was called upon to present the sash to the chosen two, which went to Marcus Soh and Koh Leok Si.


But that was not the end of the event for NUM because as the final results were out, our Mr. Body Beautiful was a double winner, winning the pinnacle prize of the night, the Mr. SIM title.

We were more than happy to have Mr. SIM as our ambassador and this new duo, Mr. and Ms. Body Beautiful - Marcus and Leok Si, are definitely two people to look out for in the webpages of NewUrbanMale.com in the weeks to come.

The Inside Scoop, Part II

The second installment of the Inside Scoop features the next four boys of the 235guys of NewUrbanMale.com - Ben, Nic, Franklin and Kelvin. See what their idea of a soulmate is as they pose next to what they want from Santa Claus this Christmas.

1. Describe yourself in three words.
Ben: Irritating retarded fool.
Nic: Wudi. Strong. Powerful.
Franklin: CHUA BOON YEW. (points to himself)
Kelvin: Sun. Fun. Sea.

2. What do you do for fun?
Ben: Star gazing.
Nic: Preventing myself from getting crushed by weights. I do gym.
Franklin: Soccer.
Kelvin: Diving, wakeboarding and clubbing.

3. What’s playing on your MP3 player now?
Ben: I’ll Be Over You by TOTO.
Nic: My boss doesn’t let me carry an MP3 during work.
Franklin: Home by Michael Buble.
Kelvin: Your Gay Friend by Robbie William. (Laughs)

4. What is your idea of happiness?
Ben: When my friends around me are happy.
Nic: To grow bigger.
Franklin: To achieve a balance between work and relationships.
Kelvin: Being who you are with the woman who completes you… oh… and both of us are on a deserted island. (Smiles)


5. If you took part in Eye for a Guy III, what do you think are your chances?
Ben: My chances will be slim unless she’s like really, really hot, then I will work hard to get her.
Nic: I won’t even bother to join because I think it’s stupid.
Franklin: Bad. I suck with girls.
Kelvin: Quite degrading isn’t it, having yourself up for sale?

6. What do you think is your best asset?
Ben: My laughter.
Nic: Best ass? Definitely mine. (Laughs)
Franklin: My patience.
Kelvin: My fingers and toes. (Laughs) I would say my tolerance.


7. What’s your idea of a perfect soulmate?
Ben: Someone who makes me smile and someone who will cry tears of joy because of me.
Nic: Someone who is able to understand how I feel and someone who will walk with me through rain or shine.
Franklin: Someone I can be comfortable with and someone who is willing to accept me for what I am.
Kelvin: An outdoors kind of person, who’s smart, loves the sun, witty and has got to know how to dive.

8. What’s your favorite NUMtee?
Ben: “God Sent.” Yes its true ladies.
Nic: “Checkout The Copy Cat.”
Franklin: “I Love You. I Love Me More.”
Kelvin: “Men Suck.” And there’s a million and one ways to look at it.

9. Has anybody adopted you on their blog yet?
Ben: Not that I know of.
Nic: I have no idea.
Franklin: I think so.
Kelvin: Yeah… I think.

10. Everybody’s burning question. What is 235?
Ben: 2 houses, 3 girlfriends and 5 cars.
Nic: It is a symbol of seriousness, because all of us are very serious people. And I am definitely serious about it.
Franklin: 2 + 3 = 5?
Kelvin: The latest secret society to hit the town. (Well now it’s not so secret anymore!!)

Miss Freshkon 2006

NewUrbanMale.com (NUM) was proud to be among the sponsors of the Miss Freshkon 2006 pageant held at Gotham Penthouse. NUM also had a mini fashion show during the pageant presenting the latest range of clothing that our store has to offer. Three dashing models were parading our best selling Party Tank Tops, our latest range of NYNE retro shirts and our own NUM polo tees.


But of course, the stars that night were the 12 contestants, who have been rehearsing all day long for this special event. The first segemnt featured them in NUM’s sports wear, while the second segment featured them in their clubbing wear and finally, they appeared in their evening dress wear. They all looked their best and the judges had a hard time picking their choice for the crown.


While the final results of the pageant were being compiled, one of the 235guys was game enough to participate in a “boogey on stage” competition. A few volunteers were picked from the audience and given 30 seconds to dance to the music with a prize going to the best dancer. Caesar (one of our 235guys) was among the participants and though he had some groovy moves up his sleeve, he was outdone by the other volunteers, some who were actually freelance dancers.


The judges eventually decided and the Miss Freshkon award went to Feliza. NUM also had our own proud moment as we got to award Alfina, our own special subsidiary award, the Miss NewUrbanMale.com Girlfriend. NUM’s own director and designer Shenzi Chua was among the judges for the competition and explained about the Miss NewUrbanMale.com Girlfriend, “I chose Alfina because I felt she was simple, nice and sincere among all the contestants, which are all qualities that are in line with what NewUrbanMale.com is all about.”

Congratulations to Feliza for winning the pageant and the Miss NewUrbanMale.com Girlfriend is definitely one to look out for in 2006.

Can You and Your Ex Ever Be Friends?

“In a perfect world, the ideal would be for exes to succeed at being friends, but in one where bitterness, jealousy, passion, and human nature exceed reasoning and rational thought, it's impossible. So unless the two of you were the best of friends before; both broke up on the same terms in a perfectly mutual breakup; both have no qualms about either of you seeing new people, and have both instilled a total honesty policy, better to leave the friendship behind... along with the memories.” – Askmen.com. Full article here.

She believes that ex lovers can never be friends because there’s too much baggage involved from that relationship and you can never really share with your ex the things that you and your new partner are currently up to (whether it’s good things or naughty things).

I would have to agree with her on that but my opinion doesn't really matter. What do you think? We have a poll on that, take part in it here.

Books and Looks

We just want to take this opportunity to congratulate our smashing 235guys who did very well for their exams. Three of them (Colin, Ben, Kelvin) have made both themselves and NewUrbanMale.com (NUM) proud by scoring full distinctions, especially Colin and Kelvin who scored distinctions in all four of their subjects. Well done guys.

This just shows how "with good looks comes great responsibility", these boys have both the looks and the smarts and NUM is proud of you. Congratulations guys!!

Bryan Wong's Red G-string

"2-9-6-0. You want to buy 4D? - Bryan Wong, when asked how much he paid for his lucky g-string from NewUrbanMale.com at Heeren. Its $29.60, by the way, not $2,960. "

It began a while ago when Bryan met up with his advisor on how to improve his luck. The advice given was to wear red underwear, so he went one up and got a pair of red G-strings from NewUrbanMale.com and voila!! He won Best Comedy Performer and was among the Top 10 Most Popular Artistes.

We just bought a copy of 8 days and were talking about Bryan Wong's lucky underwear when he , in a matter of seconds, suddenly appeares in our shop. Further proving that NUM undergear brings good luck.

Although we didn't ask him what he was wearing today (sorry girls and some boys) when he was in the store, but he was kind enough to leave his autograph at NewUrbanMale.com. Thanks and congratulations Bryan.

The NewUrbanMale.com Corner

Tick-tock, tick-tock, tick-tock.

Yes!! Zouk Out is THIS weekend, so get your tickets now if you haven't got them yet. For those who are all ready and all psyched up for it, remember to keep your eyes open for the NewUrbanMale.com (NUM) corner. We'll all be dressed in our NUM Party Tanks and are going to PARTY all night long and of course, you are more than welcome to join us this Saturday at our little NUM corner.

p.s. The 235guys will be there too. So look out for them. And by the way, she's wearing a bikini from NUM.