


A group of shameless guys, nothing better to do, decided to start a blog to tell their stories. The slogan for their lives, inspired by one of their favourite tees .. "I'm neither Straight, Bisexual, nor Gay, I'm just SHAMELESS !" 235guys are cool, very naughty, and on top of all, 235guys work hard, play even harder.



We want to report a strange phenomenon at NewUrbanMale.com where we have spotted another pair of double trouble, or at least two people who look alike.
"Memory.. is the diary that we all carry with us," says Oscar Wilde. And that's what this 235guys blog is all about. A diary of memories that we want to share with everybody.
These two kind souls wanted to share their memories with us here on the blog. And if you want to share something as well, like how you wanted to be part of boyband like the 257 boys or about your super shopping experience at NewUrbanMale.com, just drop us a line and send us your pictures.




MTV has their Double Trouble - May and Choy, while we spotted our own. Yinqi (left) and Nicole were seen shopping at NewUrbanMale.com (NUM) at Heeren and we couldn't resist but to snap a picture of them.
Dove conducted a study on Asian Beauty and came up with these findings (full study here).
"Bird flu isn't the only thing you can catch from chicks. Be safe, because you never know. Avoid unprotected sex."


1. Describe yourself in three words.
3. What’s playing on your MP3 player now?

NewUrbanMale.com (NUM) was proud to be among the sponsors of the Miss Freshkon 2006 pageant held at Gotham Penthouse. NUM also had a mini fashion show during the pageant presenting the latest range of clothing that our store has to offer. Three dashing models were parading our best selling Party Tank Tops, our latest range of NYNE retro shirts and our own NUM polo tees.
But of course, the stars that night were the 12 contestants, who have been rehearsing all day long for this special event. The first segemnt featured them in NUM’s sports wear, while the second segment featured them in their clubbing wear and finally, they appeared in their evening dress wear. They all looked their best and the judges had a hard time picking their choice for the crown.
While the final results of the pageant were being compiled, one of the 235guys was game enough to participate in a “boogey on stage” competition. A few volunteers were picked from the audience and given 30 seconds to dance to the music with a prize going to the best dancer. Caesar (one of our 235guys) was among the participants and though he had some groovy moves up his sleeve, he was outdone by the other volunteers, some who were actually freelance dancers.
The judges eventually decided and the Miss Freshkon award went to Feliza. NUM also had our own proud moment as we got to award Alfina, our own special subsidiary award, the Miss NewUrbanMale.com Girlfriend. NUM’s own director and designer Shenzi Chua was among the judges for the competition and explained about the Miss NewUrbanMale.com Girlfriend, “I chose Alfina because I felt she was simple, nice and sincere among all the contestants, which are all qualities that are in line with what NewUrbanMale.com is all about.”
Congratulations to Feliza for winning the pageant and the Miss NewUrbanMale.com Girlfriend is definitely one to look out for in 2006.


"2-9-6-0. You want to buy 4D? - Bryan Wong, when asked how much he paid for his lucky g-string from NewUrbanMale.com at Heeren. Its $29.60, by the way, not $2,960. "
This special part of the blog is dedicated to give you a glimpse of what actually goes on in the heads of these shameless 235guys. Just like how our latest NUMtees have a wish, "All I want for christmas is two boyfriends/girlfriends", they also want to share with you through the photos what their X'mas wish is and what they would like from Santa this Christmas. Part I features Jason, Colin, Caesar and Vincent.
Describe yourself in three words.
Jason: Handsome and smart. That’s three words.
Colin: Outgoing. Sociable. Hyper.
Caesar: Youth gone wild.
Vincent: Secretive. Idiotic. Naughty.
If you could be somebody (i.e. Hugh Hefner, Brad Pitt, Kumar) for one day, who would you be? Why?
Jason: Francesco Totti (Italian and Roma football player) because he is talented and so arrogant.
Colin: Russel Peters (Canadian Stand-up Comedian) because humor will always leave an impression on people.
Caesar: Caesar. Why would anybody want to be anyone else?
Vincent: Edison Cheng (Hong Kong actor) because I want to have his cool attitude.
Who’s your favorite hero/idol in life?
Jason: Francesco Totti lah! Duh!
Caesar: Kurt Cobain.
Vincent: Spiderman.
What is your idea of misery?
Jason: Being with stupid people. Like them!
Colin: Making choices nobody wants. Like now.
Caesar: Love.
Vincent: Not being with my dream girl.

If you took part in Eye for a Guy III, what do you think are your chances?
Jason: Sure win!
Colin: Pretty bad. I’m no where as smooth as those guys.
Caesar: What’s Eye For a Guy?
Vincent: I will just fight my way to win her heart.
What do you think is your best asset?
Jason: My tolerance.
Colin: My sense of humor.
Caesar: My wits.
Vincent: My rear end (looks at it).
What’s your idea of a perfect soulmate?
Jason: Someone who irritates me non-stop but yet can never make me angry and I’m not referring to you Caesar.
Colin: Someone who keeps me laughing.
Caesar: A special someone.
Vincent: Somebody Hehe Ooo Thoughtful (HOT).
What’s your favorite NUMtee?
Jason: “You Can Thank Me in the Morning.”
Colin: “Bananas, Cucumbers and Sausages.”
Caesar: “Stop Playing with Yourself. Play With Me.”.
Vincent: “How About a Free Ride at My Home?”
Has anybody adopted you on their blog yet?
Jason: Yes. I guess.
Colin: What blog?
Caesar: I don’t think so.
Vincent: I’m afraid so.
Everybody’s burning question. What's up with 235?
Jason: I would have to kill you if I told you.
Colin: It’s the number for a cult that plans to rule the entire universe.
Caesar: The first three numbers of Pizza Hut.
Vincent: I don’t know how to count since young so it doesn’t matter.



You’ve been working out or, maybe you just started working out in preparation for Zouk Out (we all do that), then flaunt those bulging biceps with these cool NUM Party Tanks from NUM.
Come on down to party in our range of quirky NUMtees and let our naughty tees do the talking for you.
The 235guys and everybody at NUM will all be heading on down to Zouk Out to party the night away. We are going to set up a special NUM corner so come and meet the NUM party people and join in the fun at this year’s Zouk Out. Minimum age 18, photo id required.
If you are laughing then it’s great! Because that is what these tees are all about. That is exactly what is written on david & goliath “Boys Are Stupid” tees. Designed by Todd Goldman, founder and designer of david & goliath, his tees are packed with those quirky captions and craftily complemented with his kooky cartoon creations.
His collections available at NewUrbanMale.com (NUM) include the Goodbye Kitty tees (a spoof of the cute Hello Kitty brand), where Kitty is always faced with a life threatening situation, such as getting burnt over a fire by the devil or getting run over by an oncoming train. We will continue to bring in more david & goliath tees in the coming months to further tickle your funny bones.
Like we mentioned earlier, we were going to bring in paddles for those dragon boat enthusiasts and they are finally here. Head on down to NUM and get them now.
We present The NUM Dragon Boat Champion Team
NewUrbanMale.com (NUM) made heads turn, arriving in our specially designed dragon boat NUM tank tops. We were probably the first ever fashion label dragon boat team and we definitely made waves at the 23rd River Regatta, eventually grabbing first place in the Inter-Corporate Category.
In the heats itself, we recorded the best timing among all our competition in the same category.
Come hither the semi-finals, the NUM team was really put to the test as they fought hard to earn third spot in the first semi-final. That race was a close one, with less than a second separating the first three teams. Five teams with the best timings from both semi-finals would go through to the final, and sure enough the NUM team made it through. And the team was looking good (no pun intended) and was all geared up for the finals.
The team, dressed in the black NUM tank tops, wanted to prove a point as this was NUM's first participation in the River Regatta and they were going head to head with veteran competitors such as HSBC, OCBC and favorites Reuters Asia.
During the final, the NUM team was leading from the start, but midway through the race, the others were catching up. They were almost successful but the sheer determination of the NUM rowers proved too strong and we maintained the lead all the way to the finishing line.
Just like a classic story from a movie, the underdogs eventually won (that's us if you don't get it).
NUM is an ardent supporter of dragon boating and we were elated to bring home the trophy, making the point that when fashion and sports combine effectively, you’ll get a winning formula.
We would like to thank all the supporters who came down to the event and cheered their lungs out. The team really appreciated it. NUM thanks all of you.
The best flip flops money can buy, Havaianas slippers have graced the glamorous fashion runways of Paris, Milan and New York and are found in the upmarket boutiques of Chanel and D & G in the US.
You see, we have been awfully naughty this past year (it’s not as if anybody minds though), so we decided to release our “I Promise to Behave This Christmas” Series. We have new Party Tank Tops to “sling” in this holiday season, funnier and quirkier NUMtees that guarantee to spark conversations during company parties and also the latest Sports Tank Tops that that will set the trend for sports fashion this Christmas.


